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Affinity group is a group of people with the same purpose or interests travelling to the same destination. An example can be a garden club making a tour of English gardens.
Jumbo jet is a large aircraft with a seating capacity of about 400 passengers. The term most often refers to Boeing 747. Load factor means the number of seats that have been sold on an aircraft. The term also refers to the percentage of seats that must be sold before a flight is profitable.
Car rental agency (or car hire in England) is a service for renting automobiles for short periods of time.
Cruise is a pleasure voyage by ship. It is not part of a regularly scheduled service.
Scheduled airline operates its aircraft on fixed routes at fixed times. In other words, it operates according to a time-table. Charter plane is an aircraft that has been rented to fly when and where the service is desired.
IT means inclusive tour, a packaged tour, hat offers transportation, accommodations, and often other inducements. Transportation on most inclusive tours is on the scheduled airlines, although some is by bus and by rail.
ITX fares are tour-basing fares. They are special lower fares offered for sale by the scheduled airlines through tour operators and travel agents.
Tourism and Transportation (part II)
VII. Read the text and be ready to do the tasks:
The scheduled airlines aim their services primarily at business travellers, at people visiting friends and relatives, and at others who travel alone or in small group. A scheduled airline flight is usually filled with strangers going to the same destination. As seating capacity increased with the introduction of newer, larger and faster planes, the airlines were able to offer a percentage of their seats for sale through travel agents or tour operators. They introduced special fares and by means of these special fares, they were able to increase their business substantially. The greatest growth in tour ism began with the introduction of these ITX fares, as they are called, in the 1950's and 1960's.
IT stands for inclusive tour, a travel package that offers both transportation and accommodations, and often entertainment as well. ITX stands for tour-basing fares. They are offered by scheduled airlines to travel agents or tour operators who sell the package to the general public.
Still another important abbreviation in tourism is CTT, charter inclusive tour, one that uses a charter plane for transportation. The non-scheduled airlines got a start largely as a result of government business. In addition to transporting supplies or military personnel, the nonscheduled airlines chartered (rented) entire flights to groups that were travelling to the same destination — businessmen and their wives attending a convention, for example, members of a music society attending the Festival.
Groups travelling to the same place for a similar purpose are called affinity groups.
Charter inclusive tours were sold at even lower fares than the inclusive tours on the scheduled airlines.
All transportation is subject to regulation by government, but the airlines are among the most completely regulated of all carriers. The routes they can fly, the number of flights and many other matters are controlled by means of bilateral agreements between different countries in the case of international airlines. The airlines, both scheduled and nonscheduled, must overcome many problems in the future. They need to reduce their operating costs to a level where they can continue to offer fares that will make holiday travel attractive to as many people as possible. And they have not solved the problem of attracting new passengers. As important as air transportation is for the tourist industry, it is estimated that only about 2 per cent of the world's population has ever travelled by plane.
VIII. Find in the text answers to these questions:
1. What is the difference between a scheduled and non-schedule airlines?
2. Why did airlines introduce special fares?
3. How did this influence their business?
4. What does IT stand for?
5. What does ITX mean?
6. How did nonscheduled airlines start?
7. What is "an affinity group?"
8. How is all transportation regulated?
9. What problems do the airlines have to solve in future?
IX. Sum up what you've learned from the text about:
a) sea transportation in tourism;
b) special air fares;
c) government regulation of all transportation;
d) the problems to be solved in future.
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UNIT 6. Service Organization of Tourist Transportation | | | IV. Give Russian equivalents to the following words and word combinations. Find and translate sentences with them in the text. |