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Before you read
Discuss these questions.
1 What are the most popular subjects to study at universities and colleges in your country? Why?
2 If you wanted to find out about job opportunities or vacancies at a large company or international organisation, how would you do it?
Reading tasks
A Understanding main points
1 Which of these statements gives the best summary of the text of the opposite page?
a) A global company needs to recruit globally.
b) The Internet will revolutionise the way new employees are recruited.
c) Engineering is the discipline of the future.
3 Mark these statements T (true) or F (false) according to the information in the text Find the part of the text that gives the correct information.
a) DaimlerChrysler is the largest employer in Baden-Wurttemburg. F
b) Daimler Chrysler employs more people in Baden-Wurttemburg than in other parts of Germany.
c) The company plans to increase its investment in research and development.
d) DaimlerChryslers' policy is to recruit engineers in Germany whenever possible.
e) DaimlerChrysler uses the Internet in its recruitment campaigns.
f) BMW is a more attractive company to work for.
g) Not enough students study engineering in Germany.
h) DaimlerChrysler is planning to set up its own technical university.
B How the text is organised
These phrases summarise the main idea of each paragraph. Match each phrase with the correct
paragraph.
a) the need to recruit engineers globally to meet it's business targets
b) the lack of engineering graduates generally
c) DaimlerChrysler's position in the state of Baden-Wurttemburg paragrarh 1
d) the need to compete with other companies to attract new recruits
e) DaimlerChrysler's business targets
f) use of the Internet for recruitment
g) DaimlerChrysler's plans to support private universities
h) another recruitment approach
Vocabulary tasks
A Synonyms
1 The writer uses three different words to describe an institute of higher education. What are
they? Are they exact equivalents?
2 Two words are used many times with the meaning of'to find and employ new peopled
What are they?
3 The word ‘campaig’ is used twice in the article (lines 50 and 68). What other phrase is used with a similar meaning to 'campaign'?
4 ‘about 55 per cent of graduates who attended DaimlerChiysler’s open day were invited for interview’ (line 63).
a) What other word is used in the article with a similar meaning to ‘about’?
b) Think of at least three other words or phrases to give the idea of approximation.
B Word search
1 The article deals mainly with the theme of recruitment Find at least ten words or phrases in the text connected with the idea of recruitment
2 The writer uses several phrases to express the idea of time, either as an approximate date, e.g. ‘the late I89os’ (line 8) or to describe when something will or did happen, e.g. ‘in the next few years' (line 23). How many similar time expressions can you find in the article?
C Complete the sentence
Use an appropriate word or phrase from Exercise A or B to complete each sentence.
1 Due to rapid expansion the company had to carry out an extensive recruitment campaign to hire new employees.
2 In...................................... very few people knew much about the Internet.
3...................................... the next few years the use of the Internet is bound to expand even
more.
4 There are literally hundreds of business...................................... around the world offering
MBAs.
5 Many companies now...................................... new job vacancies on the Internet and in the
press simultaneously.
6...................................... graduates in subjects such as information technology have a lot of
opportunities for their first job.
7 Our recruitment campaign was so successful that we had over 100......................................
for each job.
8 We usually invite about 5 per cent of those who apply to come for................., so we can meet them in person.
9 An MBA is one of the best...................................... for an international management job.
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