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SPEAKING
14 Work in groups. You are members of a creative group. Discuss the most effective ways of promoting a chemical product. Mention your target customers and competitors.
15 In pairs role play this negotiation.
A buyer You want to order 100 containers of potassium chlorate. The list price is US$200 per container. Try to negotiate a better price, discount, delivery and payment. | A supplier You offer a 3% discount, delivery in six weeks by sea freight and ask for payment by bank draft. |
16 In pairs role play the situation of buyer’s complaints.
A buyer You are not satisfied with the order you have made. Complain about some filters (order № PV205) which have a number of defects (don’t fit, not up to usual standard, etc.). | A supplier · Deal tactfully with the complaint · Show understanding · Get the facts · Promise action |
PROJECT WORK
“Our markets”
Prepare a short presentation about a chemical product and design a Power Point presentation following a plan.
· main markets (suppliers, buyers, competitors)
· target customers (ways of promoting)
WRITING
Write an inquiry letter. Use Appendix for help.
Write a letter of complaint. Use Appendix for help.
CHECKLIST
Assess your progress in this unit. Tick (ü) the statements which are true.
I know who our existing and target customers are. | |
I can name our main competitors. | |
I can talk about the ways of promoting our product. | |
I can negotiate about selling or purchasing a piece of equipment. | |
I know how to write business letters (an inquiry letter, a letter of complaint) |
UNIT 10
MATERIALS IN CHEMICAL INDUSTRY
STARTING UP
1 Look at the pictures below. What types of plants do you see?
1) Borosilicate Glass/ Soda Lime Plant 3) Sewage Treatment Plant
2) Benzene Extraction Plant 4) Hydrogen Plant
a b
c d
2 What products do these plants produce? What services do they provide? What raw materials are used for production?
READING
3 What materials in chemical industry do you know? What materials are used in your business? Listen to the text and make the list of materials.
4 Read the text and give a name for each paragraph.
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A) Answer the questions and then compare your answers with the information given below. | | | Materials in industry |