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Exhibit 10.2
ESIO Franchising, LLC
FRANCHISE AGREEMENT
ESIO – Franchise Agreement 04/2012 | B-1 |
FRANCHISE AGREEMENT
TABLE OF CONTENTS
ARTICLE | PAGE | ||
1. | INTRODUCTION | ||
2. | GRANT OF FRANCHISE | ||
2.1 | Grant of Franchise | ||
2.2 | Term | ||
2.3 | Full Term Performance; Minimum Requirements | ||
2.4 | Grant of Franchise | ||
2.5 | Term | ||
2.6 | Full Term Performance; Minimum Requirements | ||
2.7 | Protected Territory. | ||
2.8 | Franchisor’s Reservation of Rights. | ||
2.9 | Renewal of Franchise. | ||
3. | DEVELOPMENT AND OPERATION OF THE FRANCHISE | ||
3.1 | Site Selection.. | ||
3.2 | Development Obligations and Deadlines. | ||
3.3 | Training. | ||
3.4 | Required Hardware and Software.. | ||
3.5 | Equipment, Furniture, Fixtures, Furnishings and Signs. | ||
3.6 | Franchise Opening. | ||
3.7 | Grand Opening Program.. | ||
3.8 | Standards of Operation and Marketing. | ||
3.9 | No Disparagement. | .6 | |
3.10 | Approved Suppliers and Vendors. |
ESIO – Franchise Agreement 04/2012 | i |
3.11 | Process for Approval of New Suppliers and Vendors.. | ||
3.12 | Consistency of Franchise Assets.. | ||
3.13 | Consent to Sharing of Information; Appointment as Attorney in Fact.. | ||
3.14 | Pricing.. | ||
3.15 | Specifications, Standards and Procedures. | ||
3.16 | Compliance with Laws and Good Business Practices. | ||
3.17 | Management and Personnel of the Franchise. | ||
3.18 | Insurance. | ||
3.19 | Credit Cards and Other Methods of Payment. | ||
4. | FRANCHISE; OPERATING PRINCIPAL; GUARANTY | ||
4.1 | Operating Principal.. | ||
4.2 | Supervision of Franchise Business.. | ||
4.3 | Interests in Franchisee. | ||
4.4 | Guaranty of Franchisee’s Obligations.. | ||
5. | GUIDANCE; OPERATIONS MANUAL | ||
5.1 | Guidance and Assistance. | ||
5.2 | Operations Manual. | ||
5.3 | Modifications to System. | ||
5.4 | Advisory Councils. | ||
6. | FEES | ||
6.1 | Initial Franchise Fee. | ||
6.2 | Royalty Fee. | ||
6.3 | Advertising Fee. | ||
6.4 | Interest on Late Payments. | ||
6.5 | Late Fees. |
ESIO – Franchise Agreement 04/2012 | ii |
6.6 | Electronic Funds Transfer. | ||
6.7 | Application of Payments. | ||
7. | MARKS | ||
7.1 | Ownership and Goodwill of Marks. | ||
7.2 | Limitations on Franchisee’s Use of Marks. | ||
7.3 | Notification of Infringements and Claims. | ||
7.4 | Discontinuance of Use of Marks. | ||
7.5 | Indemnification of Franchisee. | ||
8. | RELATIONSHIP OF THE PARTIES; INDEMNIFICATION | ||
8.1 | Independent Contractor; No Fiduciary Relationship. | ||
8.2 | No Liability, No Warranties. | ||
8.3 | Indemnification by You. | ||
9. | CONFIDENTIAL INFORMATION | ||
9.1. | Types of Confidential Information | ||
9.2. | Non-Disclosure Agreement. | ||
9.3. | Agreement to Not Compete. | ||
10. | ADVERTISING | ||
10.1 | By Company | ||
10.2 | By Franchisee. | ||
10.3. | Local and Regional Advertising Cooperatives. | ||
10.4. | Websites. | ||
11. | ACCOUNTING, REPORTS AND FINANCIAL STATEMENTS | ||
12. | INSPECTIONS AND AUDITS | ||
12.1 | Company’s Right to Inspect the Franchise. | ||
12.2 | Company’s Right to Audit. |
ESIO – Franchise Agreement 04/2012 | iii |
13. | TRANSFERS | ||
13.1 | Transfer by Us. | ||
13.2 | Transfer by You. | ||
14. | TERMINATION OF THE FRANCHISE | ||
14.1 | Termination Without Cure Period. | ||
14.2 | Termination Following Expiration of Cure Period. | ||
14.3 | Illegality. | ||
15. | RIGHTS AND OBLIGATIONS OF COMPANY AND FRANCHISE OWNER UPON TERMINATION OR EXPIRATION OF THE FRANCHISE | ||
15.1 | Payment of Amounts Owed to Company. | ||
15.2 | Marks. | ||
15.3 | De-Identification. | ||
15.4 | Confidential Information. | ||
15.5 | Covenant Not to Compete. | ||
15.6 | Return of Financed Equipment.. | ||
15.7 | Company’s Option to Acquire the Business Assets. | ||
15.8 | Continuing Obligations. | ||
16. | ENFORCEMENT | ||
16.1 | Invalid Provisions; Substitution of Valid Provisions. | ||
16.2 | Unilateral Waiver of Obligations. | ||
16.3 | Written Consents from Franchisor. | ||
16.4 | Lien and Security Interest. | ||
16.5 | No Guarantees. | ||
16.6 | No Waiver. | ||
16.7 | Cumulative Remedies. | ||
16.8 | Specific Performance; Injunctive Relief. |
ESIO – Franchise Agreement 04/2012 | iv |
16.9 | Mediation and Arbitration. | ||
16.10 | Waiver of Punitive Damages and Jury Trial; Limitations of Actions. | ||
16.11 | Governing Law/Consent To Jurisdiction. | ||
16.12 | Binding Effect. | ||
16.13 | No Liability to Others; No Other Beneficiaries. | ||
16.14 | Construction. | ||
16.15 | Joint and Several Liability. | ||
16.16 | Multiple Originals. | ||
16.17 | Timing Is Important. | ||
16.18 | Independent Provisions. | ||
17. | NOTICES AND PAYMENTS | ||
18. | INDEPENDENT PROFESSIONAL JUDGMENT OF YOU AND YOUR GENERAL MANAGER | ||
19. | ENTIRE AGREEMENT | ||
20. | AMENDMENTS OR MODIFICATIONS | ||
21. | FRANCHISEE’S ACKNOWLEDGEMENT OF BUSINESS RISK AND ABSENCE OF GUARANTEE |
EXHIBITS | ||
EXHIBIT 1 | EXPIRATION DATE, PROTECTED TERRITORY, GRAND OPENING ADVERTISING, AND FRANCHISING OPENING SCHEDULE | |
EXHIBIT 2 | OWNERSHIP STRUCTURE | |
EXHIBIT 3 | [INTENTIONALLY DELETED] |
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Job Description | | | By Joe Mathews |