Прочтите текст и ответьте на вопрос.

1.What is culture?

a) Culture is personal behaviour and managerial approach.

b) Culture is the challenge of working in the ever-changing environment of international trade.

c) Culture is the distinctive way of life of a group of people, involving knowledge, beliefs, acts, morals and customs.

d) Culture is government’s attitude toward foreign businesses, social unrest and foreign policy.

Выберите предложение, соответствующее содержанию текста.

a) The demands of international managers were much greater in 1960-s than they are today.

b) The international manager performs his functions in the same environment as the manager of a company not engaged in international operations.

c) All countries have similar traditions and there is no difficulty for an international manager to perform his functions in a host country.

d) The key to success of the international manager lies in his ability to recognize the influence of culture and modify his own personal behaviour and managerial approaches.

Завершите предложение с соответствии с содержанием текста.

The environment the international manager faces consists of four basic elements: …

a) … legal, cultural, economic and political;

b)… educational, medical, social and legal;

c)… cultural, social, medical and legal;

d)… political, economic, social and educational.

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