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Unit 10
Success
“ The only place where success comes
before work is in the dictionary.”
Vidal Sassoon, hairstylist
STARTING UP
A. What makes PEOPLE successful? Choose the five most important. Add more words to the list below.
charm drive looks nepotism
dedication imagination luck ruthlessness
discipline intuition money stamina
Give examples of people who owe their success to some of the items on your list. Explain your choices.
B. What are the best indicators of an individual's level of success? How important are the following in your culture?
chauffeur(s) cosmetic surgery designer clothes domestic help
exotic holidays expensive jewellery flash car(s) influential friends
leisure activities pedigree pets respect smart house(s)
C. How do you judge the success of a BUSINESS? Comment on the statements below.
You can tell that a business is a success if (because)...
1.... it's always increasing its profit.
2.... it has a big share of the market.
3.... it's always in the news.
4.... people like working for it.
5.... its customers are loyal.
6. … its brand can sell anything.
7....its shares are worth millions.
8.... it has a prestigious head office.
9.... it has branches all over the world.
10.... it puts people first.
VOCABULARY
A.
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B. Complete these sentences using the prefixes over- or out-, and the correct form of the verbs above. Use each prefix and verb combination only once.
1. Nokia ________________ Motorola last year to become the world's biggest mobile phone maker.
2. The group has ________________ its rivals Motorola and Ericsson.
3. AT&T ________________ two of Mexico's largest suppliers to win the right to build 60% of the network.
4. The CEO and three other board members combined to ________________ the three non-executive directors.
5. We were completely _______________ in the negotiation and ended up paying too high a price.
6. In our company, females ________________ males four to one.
7. The airline offers cash as compensation for passengers when flights are ________________
8. They refused to commit themselves in case the project's costs ________________ its budget.
9. He is alleged to have ________________ them for production and repair work.
10. The share issue was a success and was hugely ________________
C. Use the prefix over or out, and the correct form of the verbs in the box, to complete these sentences.
1. Last month InterMedia, the Swiss media group, outmaneuvred Erling in a bid battle for Bright Channel, the British outdoor advertising agency.
2. Last year, costs ________________ the budget by almost 35%.
3. The five non-executive directors had _________________ the four executive directors to adjourn the AGM.
4 Gainers __________________ fallers on the Tokyo Stock Exchanges First Section, with 1,081 rising, 269 falling and 51 closing unchanged.
5 Dealers are hoping that the shares, placed at 90p and 15 times _______________, will kick-start the sluggish new-issue market.
6 The outlook remains positive, with demand expected to ________________ supply.
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TASK 18. Give your ideas to finish the following quotation. | | | Anticlimax (Bathos) |