Grammar: Appendix 9; Appendix 10

v The Future Indefinite Tense.

v The use of tenses in the subordinate clauses of time and condition.

Exercise 12. Using the words in parentheses, complete the text below with the appropriate tenses (Indefinite Present or Indefinite Future):

1. Today after I (get)... out of the office, I (go)... to a conference hall with some partners. 2. When you (arrive)... in Stockholm, call my friend Gustav. He (be)... a good economist and (show)... good results in his job. 3. A: Do you know what you want to do after you (graduate)...? B: After I (receive) … my Master's from Georgetown University, I (graduate)... institute in San Diego. I (plan) … to complete a Ph.D. in cognitive science. 4. If the producers (improve, not)... the quality of the product, we (experience) … the decrease of the demand. 7. I promise you that I (tell, not) … our secret to the partners. Even if somebody (ask)... me about what happened that day, I (reveal, not) … the truth to a single person. 8. She (make)... some major changes in her life. She (leave)... her job in the international company and go back to Ukraine. 9. After she (finish)... studying, she (get) … a better-paying job and buy a house. 10. Tom (call)... when he (arrive)... in Madrid. He (stay) … with you for two or three days until his new apartment (be) … available.

Exercise 13. Fill in when or if:

Example: If volume deposits don’t satisfy our objectives, I won’t accept this proposal.

1. I’m sorry you’ve decided to go away. I’ll be very sad … you leave our company. 2. Top manager might call this evening to report about last purchases … he does, can you take a message? 3. I think he’ll get the job. I’ll be very surprised … he doesn’t get it. 4. I hope to be there by 10:30. But … I’m not there, don’t wait for me. 5. I want to come to the job interview, but … you don’t want to come, you don’t have to. 6. We have to select proper media to expose the message to the consumer. I think we’ll have higher profit … we do the right choice. 7. I’m going to take delivery equipment myself. I’ll call you … I finish the work. 8. Our partners will decrease the prices.... they do it, we can start new promotional strategy.

Exercise 14. Make one sentence from two sentences:

Example: We will start our marketing research soon. You must present new promotional strategy before that.

You must present new promotional strategy before you start you marketing research.

1. I’ll take delivery. Then I’ll check storing, standardizing and grading. (when) 2. Volume discounts will increase. Let’s invest into this product before that. (before) 3.They will discuss the company merger. Then we shall incur inventory costs. (after) 4. Manufacturers, wholesalers and retailers will perform physical distribution functions. They must give us full written report then. (when) 5. I’ll finish checking these documents. Then I’ll get the list of recommendations ready. (when) 6. We’ll make our decision. Then we’ll let you know. (as soon as) 7. Our organization will focus on discovering consumer needs. Then we’ll adopt managerial approach to fill these needs. (when) 8. Marketers will deal with uncertainties about future consumer behavior. They must be entrepreneurial risk takers in many instances. (as long as)

Exercise 15. Complete the sentences by putting when, before, after, as soon as, or until into the gaps. Sometimes more than one answer is possible:

eg: I’ll stay in this job until I find a better one.

1. I’m going to keep working... I finish this. 2. Remember to provide market information … you’re in the company. 3. … I speak to him on the phone tonight, I’ll ask him to check the list according to the description of goods. 4. We can go for a meal … we’ve looked through all documents. 5. I’ll keep checking the standardization of goods … I find some wrongs. 6. We’ll achieve our objectives … we use all our distribution channels. 7. We can talk about the price flexibility … we stabilize the wholesale pricing. 8. … I’ve found the information, I’ll phone you. 9. They will depict the efficiency of our marketing company … we present clear examples. 10. The retail outlets will be successful … our government doesn’t introduce new taxes. 11. Put in your application … the closing date arrives. 12. You shouldn’t wait. You should reply …you receive the invitation.

Exercise 16. Use the words in brackets in the Future Indefinite and the Present Indefinite:

eg: (Tom/help/us/in our research/when/he/occupy/this position) – Tom will help us in our research when he occupies this position.

1. The customers/buy/these goods/if/the price/satisfy them/ 2. We/talk/about/the success of our/promotional strategy/after/ the firm/get/high profit from the sale/ 3. You/become/our marketing manager/as soon as/we/create/this position/ 4. We/not/sure/in the success/of our line of production/ until/the prices/increase/ 5. The firm/achieve/its goals/after/all wants and needs/be/satisfied/ 6. We/appeal/to the customers/as soon as/financial department/inform/about/new prices/ 7. We/make/an inventory/when/our transport department/take delivery/.

Exercise 17. Open the brackets and put the words in the Present Indefinite Tense or the Future Indefinite Tense:

1. Manufacturers (to accept) risk when they (to apply) new technologies of the production. 2. Managers (to follow) new advances and changes in the market place if they (to use) new informative and technological innovations. 3. I (to sign) the purchasing agreement as soon as my company (to organize) transporting and storing. 4. The profit of our firm (to depend) on the increasing or decreasing of prices after we (to stabilize) wholesale pricing. 5. We (to eliminate) all competitors if we (to decrease) our prices. 6. We (to take) the responsibility as soon as we (to be sure) in the success of our marketing campaign. 7. I (not/to accept) this arrangement before it (to satisfy) me. 8. They (to enter) the order when they (to pay) for the transportation in advance.

Exercise 18. Translate into English:

1. Оптові торговці погодяться на наші умови після того, як ми дещо знизимо ціну. 2. Давайте змінимо деякі пункти угоди якщо ми хочемо досягти гарних результатів. 3. Маркетологи нашої компанії будуть збирати інформацію про цільовий ринок. 4. Впровадження такого дорогого продукту вплине на рекламний та маркетинговий бюджет компанії. 5.Ми отримаємо великий прибуток, якщо будемо застосовувати нові технології. 6. Вони будуть стимулювати створення нових товарів, поки результати ринкових досліджень не покажуть зростання попиту. 7. Наші працівники проінформують вас про умови доставки та зберігання, як тільки отримають замовлення. 8. Наша фірма залучить великий комплекс маркетингової діяльності. 9. Давид розпочне роботу своєї фірми знову, якщо його постачальники знизять оптові ціни. 10. Наш бізнес зазнає великих втрат, як тільки ми перепродамо товар оптовикам.

UNIT 6

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