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Grammar: Appendix 7; Appendix 4

It’s better to be first | My Future Profession | Grammar: Appendix 1; Appendix 2 | From the History of Marketing | Grammar: Appendix 3; Appendix 6 | Grammar: Appendix 8; Appendix 5 | Market Segmentation | Grammar: Appendix 9; Appendix 10 | Marketing Principles | Grammar: Appendix 11; Appendix 4 |


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  1. Appendix 2: Assessment form for project group members
  2. Appendix 3. Acronyms
  3. APPENDIX II RESEARCH MANUSCRIPTS
  4. Appendix No. 13
  5. Appendix No. 9
  6. APPENDIX: THE MIST MONSTERS
  7. Decide if the following sentences are true of false. Work in pairs. Use the phrases from Appendix 5.

v The Present Indefinite Tense.

v Classes of Pronouns (Personal Pronouns, Reflexive Pronouns, Possessive Pronouns).

Exercise 12. Open the brackets and use possessive pronouns:

1. I follow … (you) advice in my business. 2. We have all necessary market information to promote … (we) product to the market. 3. The staff does … (they) new program successfully 4. She finishes all necessary work with … (we) customers. 5. I accept … (he) responsibility in this position. 6. I went to London to negotiate with … (we) competitors. 7. (She) … goods are expensive. 8. I like (I) … interesting job. 9. Oxford is famous for (it) … old university. 10. Thank you for (you) … e-mail.

 

Exercise 13. Choose the correct reflexive pronouns from the dropdown menu:

myself - yourself - himself - herself - itself - ourselves - yourselves – themselves

1. Robert made this business plan …. 2. Lisa did the presentation.... 3. We helped … to some coffee at the meeting. 4. Emma, did you take the marketing research all by...? 5. I wrote my resume in English …. 6. Can you inform the audience.... 7. They make a lot of useful decisions …. 8. My chief often talks to …. 9. If you want to participate in the new project you have to offer something new …. 10. It was extremely loud in a class, so Alice and Doris couldn't concentrate ….

Exercise 14. Decide whether you need the reflexive (self) pronoun or not:

1. Let's … (meet, meet us, meet ourselves) at six tomorrow. 2. Last weekend Alex repaired equipment and... (burnt, burnt himself). 3. May I... (introduce, introduce myself). 4. Please … (concentrate, concentrate yourself) while doing your analysis. 5. I was so shocked, I could hardly... (move, move myself). 6. I was greatly exited; I could … this marketing research … (make, make myself). 7. We can't... (imagine, imagine ourselves) working without salary.

Exercise 15. Madison introduces Claude to Jo in London. Complete the dialogue by putting each of the verbs in brackets into the correct form of the present simple:

Madison: Claude, … (you/know) Jo? Jo... (be) from Brazil, but he worked

with me in Paris last year. He … (know) a lot about your line of work.

Claude: Really! Well I … (be) very pleased to meet you, Jo.

Jo: Pleased to meet you too, Claude.

Claude: So, what exactly … (you/do)?

Jo: I … (work) in the oil industry as a market analyst.

Claude: Oh, so you... (make) decisions about levels of production?

Jo: No, I … (not/make) any decisions really. My job... (involve) studying

market trends and giving advice on levels of production.

Claude: Still, that’s a lot of responsibility.

Jo: Well, yes, but Brazil … (not/be) a major producer like Saudi Arabia.

What about you?

Claude: I work for a French company that … (supply) specialized equipment

to the oil industry. We … (be) one of the biggest companies in our

market.

Jo: Oh, really? And you... (have) an office in Paris? Sure, we have. It... (not/take) long to get here now, if you travel by “Eurostar”. Could I give you my card?

Exercise 16. Make the following sentences interrogative and negative:

1. My colleague wants to become a financial director. 2. Our company has much more problems this year than two years ago. 3. This lecturer always makes interesting reports. 4. The main office of our company is in the center of the town. 5. He is one of the leading specialists of our firm. 6. This bank makes loans for education and the development of small business. 7. He always realizes what customers want and need. 8. They take into account all possible mistakes. 9. I have enough time to read your contract papers. 10. We introduce new products to the market every six months.

 

Exercise 17. Use these sentences to make questions. Begin your questions with the word(s) in parentheses:

Example: Tom plays tennis. (How often?)

How often does Tom play tennis?

1. Financial manager reports to general director. (How often?) 2. We have to follow a lot of formalities before starting our small business. (What kind of?) 3. I come to the office early in the morning because I usually prepare all necessary documents for my chief. (Why?) 4. Tom works as a member of a big team of marketers. (Where?) 5. We recognize the trends and advertise goods. (With what purpose?) 6. I intend to take part in this international conference. (When?) 7. I want to change my job. (Why?) 8. Sometimes our office manager makes mistakes in the contract. (Which?)

 

 

Exercise 18. Translate into English:

1. Я вивчаю англійську мову. Мій колега також вивчає англійську мову. 2. Партнери в залі? – Ні, їх немає в залі, вони в кабінеті у президента компанії. 3. Дім англійця – це його фортеця. 4. Фахівці у галузі маркетингу допомагають просуванню товарів на ринку. 5. Він добре розуміє, що успіх продажу його товару залежить від результату дослідження ринку. 6. Менеджер відповідальний за рекламу у цій фірмі. 7. Споживачі, зазвичай, купують товар за низькими цінами. 8. Студенти нашої групи займаються маркетинговим дослідженням. 9. Ми бажаємо платити гроші в обмін на якісну продукцію. 10. Аудиторія споживачів змінюється залежно від ціни на товар та методу його просування.


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