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Administration of Questionnaires

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1. Postal/Mailed

Can cover wide geographical area

Completed at their own convenience

Returns rate are very low (30%)

Questions could not be clarified

Might not be representative of the population due to low return rate

Time consuming due delay in return

Administration of Questionnaires

1. Intercept

Convenient sampling

Not representative of the population

Returns rate are high

Less time consuming compare to postal

Can be both mall or on-line intercept

Questions could be clarified if mall

Manpower is required to conduct

Administration of Questionnaires

1. Telephone

Convenient sampling

Might not be representative of the population

Returns rate are high

Time consuming

Limited questions

Manpower is required to conduct

Questionnaire Design Process

Questionnaire design is to followed as series of steps. The steps are:

Specify the information needed

Specify the type of questionnaire method

Determine the content of individual questions

Design the questions to overcome the respondent unwillingness to answer

Decide the question structure

Determine the questions wording

Arrange the questions in proper order

Identify the form and layout

Reproduce the questionnaire

Eliminate the bugs by pretesting.

Questionnaire length

The interview method influence the questionnaire design.

In personal interview there is a face to face contact

Telephone interview we should avoid lengthy questions

Mailed questionnaire are self-administered so questions should be simple and detailed instructions to be given.

In computer assisted interviewing complex skip patterns and randomization of questions eliminate order bias.

But email questionnaire should be simpler.

Questionnaire Design

A question may be unstructured or structured

In structured questions

• Multiple choices

• Dichotomous

• Scales

 

Slide referencing research

Why do we reference?

To show that we’ve READ our research materials and understood it

Referencing is an acknowledgment of another person's intellectual work which rightfully belongs to that person. The act of using and not referencing another person's work is called plagiarism

Why do we reference? (cont.)

Referencing makes it possible for your reader to locate your sources independently, whether out of interest or the need to verify your information.

By referring to the work of others you are INDICATING THAT YOU HAVE READ WIDELY, that you have relied on quality sources and that you are aware of the body of knowledge that already exists on your topic.

Whenever you QUOTE, PARAPHRASE or SUMMARISE someone else's opinions, theories or data

Also reference any graphical information you use such as tables, photos or diagrams

Citation in the text of your work.

Any citation within the text of a document should be linked to the corresponding bibliographic reference at the end of your work.

In the text you refer to a particular document by using the author's surname and year of publication.

 


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