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Fairs and Exhibitions

A

Every year a lot of international, national and special­ized exhibitions and fairs are held in different countries of the world. The number of countries and companies who take part in them is growing from year to year and the scope of fairs and exhibitions is becoming larger.

The display during these exhibitions includes a wide range of exhibits which show the latest achievements in different fields of industry, science and agriculture of many countries.

Usually fairs and exhibitions are crowded with visitors, who show much interest in the exhibits on display.

At international and national exhibitions commercial centres are established where participants can negotiate the sale and the purchase of different goods.

Every exhibition is an eye-opening experience and also a method to advertise products. Fairs and exhibitions are usually held under various mottoes: people and progress, peace and progress through economic cooperation and so on. International fairs and exhibitions pave the way for the consolidation of friendship among countries and nations.

B

Last month Stepanov, an engineer from Soyuzimport had instructions to visit an exhibition of electronic equipment which was held at Olympia in London.

Soyuzimport was interested in purchasing computers of the latest model. The Model R 800 computer of Witson & Co attracted Stepanov's attention. After he had seen the computer in operation he got in touch with Mr. Adams, the Sales Manager of the company, to start talks for the purchase of computers.

II. Answer the following questions:

1. What are held every year in different countries of the world?

2. What happens from year to year with the number of countries and companies who take part in exhibition and fairs?

3. What does the display during these exhibitions include?

4. Are fairs and exhibitions usually crowded with visitors?

5. What are established for selling and purchasing the different goods?

6. What is an exhibition?

7. How are fairs and exhibitions usually held?

8. What way do international fairs and exhibitions pave for?

III. Give your own point of view on fairs and exhibitions.

J Speaking Practice

I. Translate the following speech patterns and memorize them:

· Have you been to our pavilion?

· We've just seen your display.

· The latest models of equipment.

· Does the equipment go for export?

· Your equipment meets our requirements.

· The demand for the equipment.

· You are interested in the equipment to set up a joint venture.

· It'll be mutually beneficial.

· Let's discuss the matter in detail.

· We'd like to establish business relations with you.

· We'll be glad to cooperate with you.

II. Read the conversations and practice them in pairs.

 


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