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Глава 1. Покупай, детка, покупай

Я все еще знаю, что вы купили прошлым летом | Мужчины или женщины? Рекламисты знают | За каждым твоим шагом следят | Продажа бессмертных душ | Общество пост-конфиденциальности | Мне то же самое, что у миссис Моргенсон | Ты болтаешь, я работаю | Миссис Моргенсон идет за покупками | Младшее поколение Моргенсонов | Звуки тишины |


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  4. Покупай, покупай, детка!

1. Huotilainen Minna. Fotal Learning: A Bridge over Birth / URL: http://www.edu.helsinki.fi/lapsetkertovat/lapset/In_English/Huotilainen.pdf.

2. Hepper P. G. Fetal Memory: Does It Exist? What Does It Do? // Acta Paediatrica Supplement 416:16–20. – URL: http://www.cirp.org/library/psych/hepper1/#n29.

3. Children Whose Mothers Smoked During Pregnancy and Early Childhood More Likely to Smoke as Adults // Science Daily. – 2009. – May 21. – URL: http://www.sciencedaily.com/releases/2009/05/090519134657.htm.

4. Oken Emily, Taveras Elsie M., Kleinman Ken P., Rich-Edwards Janet W., Gillman Matthew W. Weight Gain in Pregnancy Linked to Overweight in Kids // American Journal of Obstetrics & Gynecology. – 2007. – April.

5. Pregnant Mother’s Diet Impacts Infant’s Sense of Smell, Alters Brain Development // Science Daily. – 2010. – December 6. – URL: http://www.sciencedaily.com/releases/2010/12/101201095559.htm.

6. Children Whose Mothers Smoked During Pregnancy and Early Childhood More Likely to Smoke as Adults // Science Daily. – 2009. – May 21. – URL: http://www.sciencedaily.com/releases/2009/05/090519134657.htm.

7. Mennella J. A., Jagnow C. P., Beauchamp G. K. Prenatal and Postnatal Flavor Learning by Human Infants // Pediatrics 107(2001). – no 6: E88.

8. Paul Annie Murphy. Origins: How the Nine Months Before Birth Shape the Rest of Our Lives. – New York: Free Press, 2010.

9. Veracity Dani. Child-Centered Marketing Causing Kids to Carry Unhealthy Food Habits into Adulthood // Natural News. – 2006. – October 30. – URL: http://www.naturalnews.com/020920.html.

10. Zimmerman F. J., Christakis D. A., Meltzoff A. N. Television and DVD/Video Viewing in Children Younger Than Two Years / Archives of Pediatric & Adolescent Medicine 161, 15 (2007): 473–479.

11. McNeal J., Yeh C. Born to Shop // American Demographics. – 1993. – June. – Рp. 34–39.

12. Perez Lina, Vasile Victoria. Kids’ Opinions Hold Sway / Kids Today. – 2007. – March 1. – URL: www.kidstodayonline.com/article/518854-Kids_opinions_hold_sway.php.

13. Meltzoff Andrew. Imitation of Televised Models by Infants / Child Development 59 (1998): 1221–29. – URL: http://ilabs.washington.edu/meltzoff/pdf/88Meltzoff_TVimit_ChildDev.pd.

14. Mozen Alan. Cartoon Characters Sell Kids on Unhealthy Foods / U.S. News and World Report. – 2010. – June 21. – URL: http://www.health.usnews.com/health-news/diet-fitness/diet/articles/2010/06/21/cartoon-characters-sell-kids-on-unhealthy-foods.html.

15. Robinson Thomas N., Borzekowski Dina L. G., Matheson Donna M., Kraemer Helena C. Effects of Fast Food Branding on Young Children’s Taste Preferences / Stanford Archives of Pediatric and Adolescent Medicine 161. – 2007. – № 8. – P. 792–797. – URL: http://www.ncbi.nlm.nih.gov/pubmed/17679662.

16. Rushkoff Douglas. Coercion: Why We Listen to What They Say. – New York: Riverhead Press, 2000. – Р. 197.

17. Schor Julie. Born to Buy. – New York: Scribner, 2007.

18. What Kids Know: McDonald’s, Toyota, Disney // ABC News. – 2010. – April 12. – URL: http://abcnews.go.com/Business/kids-mcdonalds-toyota-disney/story?id=10333145.

19. Richtel Matt. In Online Games, a Path to Young Consumers // New York Times. – 2011. – April 21.

20. Pearce Tralee. Cashing In on Preteen Puberty // Globe and Mail. – 2007. – November 13. – URL: http://www.theglobeandmail.com/life/article797684.ece.

21. Quenqua Douglas. Graduating from Lip Smackers // New York Times. – 2010. – April 28. – URL: http://www.nytimes.com/2010/04/29/fashion-29tween.html.

22. Orenstein Peggy. Cinderella Ate My Daughter. – New York: HarperCollins, 2011. – Р. 82.

23. Ibid.

24. Newman Andrew Adam. Depilatory Market Moves Far Beyond the Short-Shorts Wearers // New York Times. – 2007. – September 14. – URL: http://www.nytimes.com/2007/09/14/business/media/14adco.html?_r=1&ref=media.

25. Kanner Allan D. Globalization and the Return of Childhood / Tikkun. – 2005. – September/October. – URL: http://www.tikkun.org/article.php/Kanner-Globalization.

26. Baulerine Valerie. Gatorade’s ‘Mission’: Sell More Drinks // Wall Street Journal. – 2010. – September 13. – URL: http://online.wsj.com/article/SB10001424052748703466704575489673244784924.html.

27. Ibid.

28. Tunes Ad. BP British Petroleum ‘Say Hey’ TV Commercial Music / URL: http://adtunes.com/forums/showthread.php?t=87309.

29. Телевизионная реклама Porsche 911. – URL: http://www.youtube.com/watch?v=7sWPHKU1XZU.

30. Reiter Chris. BMW Sleds, Mercedes for Kids Battle $13,000 Audi on Santa List // Bloomberg News. – 2010. – November 20. – URL: http://www.bloomberg.com/news/2010-11-23/bmw-sleds-mercedes-for-kids-battle-13-000-audi-toy-on-luxury-santa-list.html.

31. Linn Allison. Starbucks Rethinks Stance on Young Customers // msnbc.com. – 2007. – September 10. – URL: http://www.msnbc.msn.com/id/20608492/ns/business-consumer_news.

32. Шелл Эллен Руппел. Голодный ген. – М.: Амфора, 2004.

33. Moore Elizabeth S., Wilkie William L., Jutz Richard J. Passing the Torch: Intergenerational Influences as a Source of Brand Equity // Journal of Marketing 66. – 2002. – April 17–31. – URL: http://warrington.ufl.edu/mkt/docs/lutz/PassingtheTorch.pdf.

34. Mittal Banwari, Royne Marla B. Consuming as a Family: Modes of Intergenerational Influence on Young Adults // Journal of Consumer Behaviour 9. – July/August 2010. – № 4. P. 239–257.

35. Temkin Bruce. Apple’s Newest Strategy: Influential Bundling / Consumer Experience Matters. – 2008. – August 25. – URL:http://experiencematters.wordpress.com/2008/08/25/apples-strategy-influential-bundling.

 


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