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Not long ago I decided to set up a small business. As I had no experience in business activities it was difficult for me to choose an appropriate business. So I went to the lawyer’s for consultation.
After clarifying all the details of my project and my financial possibilities he recommended me to set up a small business in field of services. According to the lawyer anyone who wants to set up a small business is to make sure that he/she is choosing one which will work and yield big profit. This requires a thorough investigation into the customers needs. So, the first step I had to take was to study my future customers’ needs and wants.
I knew there were many car owners in my neighborhood. Why not of open a car service station? - said I to myself, and god down to business. One of the difficulties I was faced with (I encountered) was lack of money, and I had to borrow it from the bank. The next day I made a loan of 2 mln pounds, and was on the seventh heaven because now I could put my project into practice.
Now, at the prime of my business life I still remember me lawyer’s words: when choosing a business weigh all pros and cons and ask yourself the questions: what kind of customers am I going to serve upon? How many potential customers are there in my district? How shall I attract customers? What products or services shall I offer?
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Partnership | | | Public and Private Companies |