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I. Give English equivalents to the following:
Матричная структура, иерархическая структура, функциональная структура, совет директоров, штат сотрудников, филиал (отделение), дочерняя фирма, средний менеджмент, собрание акционеров, руководство фирмы, общие проблемы и перспективы организации, гибкость и быстрота реагирования компании на изменения внешней среды, работать под чьим-л. руководством, максимально эффективное использование высококвалифицированной рабочей силы, творческий потенциал сотрудников, подразделение, передача части управленческих функций средним менеджерам, дублирование функций.
II. Read the words and guess their meanings:
Accounts Dept. | department responsible for administering a company's financial affairs | |
A.G.M.UK | abbr. Annual General Meeting of a company's shareholders | |
board of directors | group of people chosen to establish policy for and control a company | |
chairmanUK | person who heads a Board of Directors; head of a company; chairperson | |
Director | a member of the board of directors | |
executive officerUS | person managing the affairs of a corporation - chief executive officer | |
Headquarters | a company's principal or main office or centre of control | |
Manager | person responsible for day-to-day running of a dept.; executive officerUS | |
managing directorUK | senior director after the chairman responsible for day-to-day direction | |
Marketing Dept. | department that puts goods on market, inc. packaging, advertising etc | |
organisation chart | a table or plan showing a company's structure graphically | |
Personnel Dept. | department responsible for recruitment and welfare of staff or employees | |
presidentUS | the highest executive officer of a company; head of a company | |
Production Dept. | department responsible for physical creation of product | |
Purchasing Dept. | department responsible for finding and buying everything for a company | |
R & D Department | department responsible for Research and Development of (new) products | |
Reception | the place where visitors and clients report on arrival at a company | |
Sales Department | department responsible for finding customers and making sales | |
Shareholder | person who holds or owns shares in or a part of a company or corporation | |
vice presidentUS | any of several executive officers, each responsible for a separate division |
Who is who?
1. Chief Executive Officer 2. Information Systems Director 3. Purchasing Director 4. Human Resources Director for sale to customers. 5. Systems Analyst 6. Managing Director 7. Marketing Director 8. Production Director 9. Customer Service Manager 10. Staff Development Officer 11. Finance Director 12. Exports Manager | a. Manager responsible for (CEO) buying. b. Person who designs computer networks c. British English term for senior manager of a company. d. Manager responsible for the creating goods or services e. American English term for the top manager of a company f. Person responsible for setting up training opportunities for employees g. The person responsible for computer operations in a company. h. Person responsible for managing product development, promotion, customer service, and selling. i. Person responsible for markets in other countries. j. Manager responsible for personnel issues. k. Person responsible for relationships with customers l. Person responsible for presentation and control of profit and loss. |
III. Complete these sentences using the words from the list below and translate the sentences into Russian:
climate
clarify
career
depend on
delegate
equipped
facilitate
hierarchy
interactions
informal
improve
link
limit
management
response
skills
weaknesses
Communication, the (1) _____ between an organization and its members, is essential to the organization’s major functions. When you understand how the organization communicates, you are (2) _____ to become a productive member of the group. Communication also facilitates (3) _____ among management, employees, customers, suppliers, financiers, and government officials. Communication occurs through both formal and informal channels and flows up and down the hierarchy, as well as across the line of authority. Open communication patterns encourage links among all members of the organization and (4) _____ complex activities that require creativity. Tightly controlled communication patterns that (5) _____ an official hierarchy are well suited to situations that call for a rapid (6) _____. An organization’s communication (7) _____ is affected by the corporation’s management style and ethics. Given the volume of messages flowing into, around, and out of modern organizations, communications (8) _____ has become an issue. In many organizations many managers are encouraged to (9) _____ the number of messages, (10) _____ communication assignments, (11) _____ responsibility for writing and speaking, and build employees` communication (12) _____. Many organizations have also developed plan for communicating during times of crisis. Regardless of where you work or what you do, communication will play a part in your career. By analyzing your strengths and (13) _____, setting realistic goals and practicing different types of communication you can (14) _____ your verbal and written communication skills.
IV. Translate into English:
1. Классическая матричная структура возникла как реакция на необходимость проведения быстрых технологических изменений при максимально эффективном использовании высококвалифицированной рабочей силы.
2. Иерархическая структура организации хороша тем, что обеспечивает точное распределение задач и обязанностей внутри компании; легко контролируема и управляема сверху.
3. Иерархическая структура организации плоха тем, что:
· вся ответственность замыкается на высшем руководстве;
· мешает сотрудникам видеть общие проблемы и перспективы организации;
· интересы отдела могут стать для работников важнее интересов организации в целом;
· происходят потери информации при переходе с одного иерархического уровня на другой.
4. Преимущества матричной структуры заключаются в том, что
· она обеспечивает компании гибкость и быстроту реагирования на изменения внешней среды.
· работа в матричной структуре активизирует творческий потенциал сотрудников.
· матричная структура усиливает конечную ответственность каждого руководителя за проект.
5. Матричная структура плоха тем, что:
· работник или группа подчиняется одновременно нескольким руководителям, что снижает управляемость фирмой;
· матричная структура сложна для практической реализации;
· в рамках матричной структуры наблюдается тенденция к анархии, т.к. нечетко распределены права и ответственность между элементами структуры, наблюдается частичное дублирование функций;
· для этой структуры характерна борьба за власть, т. к. в ее рамках четко не определены властные полномочия.
V. Answer some questions on the Text:
1. What groups of people are most companies made of?
2. What is the management structure of a typical company like?
3. What is the Board of directors responsible for?
4. Who is responsible for the running of the business?
5. Name some of the departments or functions within a company?
6. What are the main factors of successful performance of the company over the years?
7. What is necessary for any company in order to survive & be successful?
8. What kind of information should a company profile contain?
9. Why are organizations so important for us?
10. How do people feel about organizations?
11. What is the reason for the existence of organizations?
12. What kind of behavior is typical of organizations?
13. Why do organizations influence our behavior?
14. Why are the people only beginning to realize the importance of studying organizations?
Литература
Основная: 1, 2, 5.
Дополнительная: 3, 4, 9, 10.
TOPIC 6.
ACCOUNTING
Accounting can be defined as the measuring and recording of all relevant financial data concerning a particular entity that is business, government organisation, etc.
Financial reporting is the communicating of such information in appropriately summarised form. In the UK such summarised form is called "Accounts". In the USA it is called "Financial statements". These accounts or statements are communicated to interested parties both within and outside the organisation.
Financial reporting provides information that is useful to present and potential investors, creditors and other users in making rational investment, credit and other economic decisions.
Accounting is often referred to as the "language of business". It is used in the business world to describe the transactions entered into by all kinds of organisations.
The actual record-making phase of accounting is usually called book-keeping. However, accounting extends far beyond the actual making of records. Accounting is concerned with the use to which these records are put, their analysis and interpretation.
Accountants are therefore those individuals specialised in the "art" of capturing the correct data, and preparing the most meaningful financial reports from that data. They are "producers" of financial information, which is then made available to "consumers" such as owners and lenders.
Accountants are assisted in their work by bookkeepers, who operate some form of accounting system, usually computerised, to help capture, accumulate, categorise, summarise and report the many thousands of transactions that affect an economic entity every year.
Accounting shows a financial picture of the firm. An accounting department records and measures the activity of a business. It reports on the effects of the transactions on the firm’s financial condition. Accounting records give a very important data. It is used by management, stockholders, creditors, independent analysts, banks and government.
Most businesses prepare regularly the two types of records. That is the income statement and balance sheet. These statements show how money was received and spent by the company.
One major tool for the analysis of accounting records is ratio analysis. A ratio analysis is the relationship of two figures. In finance we operate with three main categories of ratios. One ratio deals with profitability, for example, the Return on Investment Ratio. It is used as a measure of a firm’s operating efficiency.
The second set of ratios deals with assets and liabilities. It helps a company to evaluate its current financial position.
The third set of ratios deals with the overall financial structure of the company. It analyses the value of the ownership of the firm.
The purpose of accounting is to provide the company's shareholders with a clear picture of the company's financial health. This "photograph", which is usually published once a year, can be used as a managerial tool, allowing us to see how efficient a company is, and whether it should stay in business.
Read and memorize the following words and word combinations:
income statement отчет о доходах
balance sheet балансовый отчет
ratio analysis анализ коэффициентов
return on investment ratio – коэффициент возвращения инвестиций
assets and liabilities актив и пассив
accounting бухгалтерский учет и отчетность
account счет
to define определять
to measure измерять
to record записывать, учитывать
relevant соответствующий
data данные, факты
datum факт
concerning касательно
particular определенный
entity юридическое лицо, организация
to report составлять отчет о
reporting отчетность
to communicate сообщать
communication сообщение
information сведения
appropriate соответствующий
appropriately соответственно
to summarise суммировать
summarised суммированный
in summarised form в соответствующем суммированном виде
to call называть
to be called называться
statement заявление, отчет, выписка (по счету)
party сторона
interested parties заинтересованные стороны
user пользователь
decision решение
auditor аудитор
range диапазон
a wide range of широкий круг
profit прибыль
to lend (lent, lent) давать кредит
lender кредитор
successful успешный
competitor конкурент
to withdraw отзывать, отметить, убирать (зд. снять со счета)
to capture зд. подбирать
capturing зд. подборка
meaning значение
meaningful значимый
meaningfully многозначительно
available имеющийся в на личии
to be made available представить
consumer покупатель, потребитель
owner владелец
to assist помогать
accountant бухгалтер
bookkeeper учетчик, младший бухгалтер
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Study carefully the meaning of the following phrases and word combinations | | | COMPREHENSION CHECK |