STARTING UP

UNIT 2 Company Structure

A. Match the company logos above with the business sector each company operates in

1 automotive

2 aviation

3 beverages

4 information technology hp

5 media sky

6 personal care the body shop

7 petroleum

8 pharmaceuticals bayer

9 retail tesco

10 telecommunications nokia

B. Some companies are known only by initials. How do you say these company names in English? What business sector do they operate in or what services do they offer? Offer services

C. Match the following business sectors (1–1 2) with the activities involved in them (a–l).

1) Automotive d 2) Aviation h 3) Beverages b 4) Construction f 5) Information j 6) Technology 7) Media g 8) Mining l 9) Petroleum e 10) Pharmaceuticals a 11) Retail k 12) Telecommunications c 13) Textiles i

a) This industry produces medicinal drugs used to diagnose, detect, treat and prevent disease. b) We manufacture a wide range of drinks. c) Our technology transmits information over media such as telephone wires or radio waves. d) This industry builds cars – from research through design to final development. e) We supply the fuel needed by most road vehicles. f) We design and build large buildings, roads, bridges and tunnels. g) This sector includes television, radio and newspapers. h) We manufacture aircraft. i) We make fibres that can be made into fabric. j) This industry deals with the generation, transmission, reception and storage of information. k) This sector includes any shop that sells direct to the public. l) We develop processes to extract useful minerals from the land and the seas.

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