Rooms Revenue

After collecting data from Hellenic Statistical Authority, we have found out that in our region of Magnesia the average occupancy is around 55%. We believe that after conducting good marketing campaign and due to the uniqueness of our hotel we would attract more customers with constant demand growth over the years of operation.

Formula for finding the room revenue:

Occupancy rate X available room nights = rooms sold per 1 year of operation

Next step is multiplying the number of the sold rooms by ADR (Average Daily Rate)

Revenue for the first year 2016:

Worst case scenario: 1,194,355.80 €

Most-likely case scenario:1,327,062.00 €

Best case scenario: 1,459,768.20 €

Restaurant

Agrelion hotel is an all year around business. Restaurant is the second biggest revenue generator after rooms. It is a big share of our revenue. Main restaurant contains 100 seats and in additional to that we have 20 seats in a la carte restaurant. We have contacted waiter Panos Pitharouli, from Elounda SA Hoteles& Resorts to find out daily turnover for restaurant and bar. The numbers as follows: Main – 71%, a la Carte – 47% and Bar – 55%.

Revenue for the first year 2016:

Worst case scenario: 757,751.76 €

Most-likely case scenario: 841,946.40 €

Best case scenario: 926,141.04 €

Bar

Our lounge bar is pretty big with 52 seats. It is a good place to host guests in the evenings after their long day full of activities. Outside guests are also welcomed to use this facility and bring us some money.

Revenue for the first year 2016:

Worst case scenario: 148,506.70 €

Most-likely case scenario: 165,007.44€

Best case scenario: 181,508.18 €

Spa

Type of spa center that we are going to open is going to be expensive with 65€ average check per treatment.

Revenue for the first year 2016:

Worst case scenario: 658,800.00 €

Most-likely case scenario: 732,000.00 €

Best case scenario: 805,200.00 €

Agricultural Act Revenue

Not in many hotels can you see this type of activity. We are planning to spend some money on it, but in the end this is what will make us stand out and give our guests more than in other hotels. In addition to that this is also a good revenue generator.

Revenue for the first year 2016:

Worst case scenario: 795,211.20 €

Most-likely case scenario: 883,568.00 €

Best case scenario: 971,924.00 €

Total Revenue Forecast for 2016:

Worst case scenario: 2,553,670.66 €

Most-likely case scenario: 2,837,411.84€

Best case scenario: 3,121,153.02 €

For the first year this revenue is above average for small or new hotels. We have all that it takes to grow and expand with time into a giant chain of hotels.

References

Sete.gr, (2015). SETE | Greek Tourism Facts & Figures. [online] Available at: http://sete.gr/EN/TOURISM/Greek%20Tourism%20Facts%20&%20Figures/ [Accessed 3 Feb. 2015].

Wikipedia, (2015). Volos. [online] Available at: https://en.wikipedia.org/wiki/Volos [Accessed 5 Feb. 2015].

Дата добавления: 2015-11-16