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Enterprise. Entrepreneurs

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Entrepreneurship is the act and art of being an entrepreneur or one who undertakes innovation or introduces new things, finance and business acumen in an effort to transform innovations into economic goods.

An entrepreneur is someone who starts or founds their own company or revitalizes a mature organization in response to a perceived opportunity. Entrepreneurs come in all shapes and sizes and all of them hold an equal fascination for us. What’s their secret?

But an entrepreneur is not what you are, it is what you become. At first nobody takes them seriously and by the time they’ve finally earned the respect of the business community they’ve already made it. The road to entrepreneurial success can’t be mapped out in advance, you get there one sale at a time.

In the beginning only the entrepreneur needs to see the goal. And the goal is simple: get an idea, identify your customer and make a sale. What you need first is a steady cashflow, so forget about marketing strategy at this stage. Bide your time and focus on little things. Big companies are just small companies that got bigger.

Take for instance Nicolas Hayek – he invented the Swatch group and brought the swiss watch making industry back from the dead. Hayek took on Japanese market leaders and beat them on price and quality. The swatch group is now by far the largest manufacturer and distributor of finished watches in the world.

Clearly, what makes a good entrepreneur is not the same thing that makes a good manager. Good managers are born organizers who come from fairly conventional backgrounds and rise through the ranks to reach the top of the corporate ladder. But the budding entrepreneur is more likely to be an outsider who drops out of school and discovers a flair for building companies. Most of all, they’ll be a master of risk management. For entrepreneurs the ultimate risk is not taking a risk. And that’s probably how they manage to become billionaires.

 

 

4. E-business. Dot-Con? 5 stages of Internet evolution.

The IT industry has a tendency exaggerate. In the beginning of 21st century in a period of corporate panic programming experts, called in to debug doomed mainframes, amassed a vast fortune in consultancy fees. In the end, little more than minor technical problems were reported.

So, the arrival of New Wireless Economy was announced. There followed a frenzy of financial speculations. It seemed like every post-adolescent with a laptop and business plan could get access to unlimited venture capital. Domain names like business.com were snapped up for millions of dollars.

Bust followed boom. In the race to outgrow competition e-business burned up capital. For example, the stock market flotation of lastminute.com raised $175 mln overnight and made its founders multimillioners, while shareholders lost everything due to 1 trln dollars of capotalisation was lost in 6 hours of corporate madness on Wall Street.

Was there the return of dotcom? New technology always leads to some kind of market correction. Significantly, companies whose success is built on technological superiority have survived or those who open convetional highstreet branches in response to customer demand.

Consumer sales, B2C, were never going to be exiting. Only 7% of SMEs carry out online transactions. The real growth are was always B2B. B2B trading over the internet forecast to reach $20 trillion by 2010 because the Internet is the friction-free environment

What are the stages to Internet evolution for the company?

1) Email – it boosts your efficiency, making global communication easy.

2) Webste – it enables customers to communicate with you at any time from anywhere

3) E-commerce – your business can be trading 24 hours a day, 365 days a year.

4) E-business – business processes are increasingly driven by Internet technology. It boosts productivity and reduces operating costs.

5) Ecosystem – processes and logistics are automated using internet technology.

 


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