Дніпропетровська обласна рада

Дніпропетровська обласна рада

Обласний комунальний вищий навчальний заклад

Інститут Підприємництва «Стратегія»

Компанія L’Oreal

Виконав студент:

Бондарєва Вікторія

Група М-08-52

Перевірила:

Орел Л. М.

м. Жовті Води

2011р.

Good morning. Thanks for coming to my presentation. My name is Victoria Bondareva. I’m a Sales Manager of L’Oreal. I’m going to tell to you about my company. And we are here today to learn more about L’Oreal and its new products, I plan to be brief. I shall only take 10 minutes of your time. I’ve divided my presentation into 5 parts. They are:

ü company history

ü general information about L’Oreal

ü mark of cosmetics

ü company structure

ü graph of sales figures

If you have any questions, I’m glad to answer at the end of my talk.

So, I’d like to start from the history of the company.

Company L'Oréal has been founded in 1907 by the French chemist Ezhenom Shuellerom (Eugène Schueller, 1881-1957).

This company was created accusingly. Once in the evening Ezhenom has found his wife Louise crying. It has appeared that she has dyed her hair unsuccessfully. To console the wife, Ezhen has invented a synthetic paint which has admired not only Louise, but also the familiar hairdresser. So there was a hair-dye under name L’Auréale: the first safe (not containing lead) and synthetic paint.

In 1908 he got the first patent.

In 1909 Ezhen Shueller has registered the company with difficult name Société Française de Teintures Inoffensives pour Cheveux (in a literal translation – the
Products of L’Oreal are the best-sellers in Asia and Pacific in 2010.

Well, thank you very much for attention and listening to my talk. If you have any questions, I’d be glad to answer.

Дата добавления: 2015-08-28