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Blackberry way?



Last month, Blackberry _____ (signs, signed, sign) its 3 millionth subscriber. One million of these users were ______ (added, adds, adding) in the last six months. Why is the Blackberry device, which _____ (access, accesses, accessed) e-mails on the move, so successful? Good marketing? Ease of use? Being the first company to provide wireless e-mail on the move ____ (have, has, is) certainly helped sales.

For some executives, Blackberry is one of the best business tools ever. Others say it is too expensive. Smart phone users ____ (prefers, prefer, will prefer) rival products like Treo from Palm. They like the colour display screen, the new keyboard, and the fact that they can work in Word, Excel and PowerPoint on the road. But one of the big questions for the future is: ____ (do, did, does) mobile e-mail really lead to increased productivity and flexible working?

Just how important e-mail is nowadays was ____ (saw, seen, see) last month, when more than 4,000 people across 20 US cities participated in a survey, carried out by AOL. On average, people ____ (will check, checks, check) their e-mail about five times a day. 77 percent of respondents have more than one e-mail account. 47 percent said they check their personal e-mail at work.

Competition for the Blackberry is certainly hotting up. Nokia has just _____ (announces, announced, announce) the launch of its 770 Internet Tablet, giving wireless access to the Web in a café or on your sofa at home. Now Microsoft intend to enter the mobile e-mail market. Still, Blackberry is optimistic and ____ (predict, predicts, predicted) huge growth. With an estimated 50 million mobile workers in the US alone, there’s a lot of business to aim for!

Exercise 2. Translate, paying attention to the words in italics.

Bill Hewlett and Dave Packard tossed a coin to decide whether the company they founded would be called Hewlett-Packard or Packard-Hewlett. Hewlett-Packard Company commonly referred to as HP, is an American multinational information technology corporation headquartered in Palo Alto, California, USA. HP is one of the world's largest information technology companies and operates in nearly every country. HP specializes in developing and manufacturing computing, data storage, and networkin g hardware, designing software and delivering services.

Major product lines include personal computing devices, enterprise servers, related storage devices, as well as a diverse range of printers and other imaging products. HP markets its products to households, small- to medium-sized businesses and enterprises directly as well as via online distribution, consumer-electronics and office-supply retailers, software partners and major technology vendors.

Exercise 3. Correct the mistake. The sentence has one grammar mistake.

Robert Noyce and Gordon Moore initially incorporate their company as NM Electronics. Someone suggested Moore Noyce Electronics but it sound too close to "more noise". Later, Integrated Electronics was proposed but it had already be taken, so they used the initial syllables (INTegrated ELectronics), though a common misconception is that "Intel" (1968) is from the word intelligence. To avoid potential conflicts with other companies with similar names, Intel will purchase the name rights for $15,000 from a company called Intelco.

Intel make motherboard chipsets, network interface controllers and integrated circuits, flash memory, graphic chips, embedded processors, and other devices related to communications and computing. Originally known primarily to engineers and technologists, Intel's "Intel Inside" advertising campaign of the 1990s maked it and its Pentium processor household names.

 

 

 

 


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