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Lesson 7. Methods of Advertising. Revision
Reader’s Choice. Book 1 U.3 p.50-52
Lesson 8. Current test
Word-list
| AIDA billboards boob tube brand loyalty by word of mouth camcorder celebrity endorsement censorship commercial competitor documentary editor editorial (n) emotional appeal execution | eye-catching footage free samples hardback book heading headline hype in-depth analysis inspiring journal leaflets magazine news / daily bulletin newsflash obituary | objective outdoor advertising paperback book poster questionnaire (sales) pitch slogan strategy subliminal advertising subplot subscription to survey tabloid target audience | to broadcast to come on to come out to comment to convince to deny to edit to issue to launch to look up to promote to refuse (flatly) to refute |
Програма курсу «English for Law. Introduction»
Module 1. Freedom and Justice
Lesson 1. The British way of justice. Trial by jury
Working People in Britain (Britain past and present) Book 2 Chapter 13 p.123
Lesson 2. The British police system
Working People in Britain (Britain past and present) Book 2 Chapter 13 p.123
Lesson 3. The law makers. The home of the law-makers. The Queen in Parliament
Citizens in Britain (Britain past and present) Book 3, Part 2, Chapter 7 p.58
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